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Visuality of the brand combines natural masculine elements and bold fonts.

PrivateSec, a company that operates in the security services, had a simple idea: "What if the doorman was ...a gentleman?"
The goal was to create an identity that would bring a breath of fresh air to the business domain while respecting its' core professional elements.

Modern, but firm.

Brand identity - Website design & development - Productization - Ad. design & direction

“We have gotten much more from AATEO than we bargained for. AATEO found us a new customer segment and built an identity that really communicates what we are about. In the future, we will be turning to AATEO for our marketing needs and we suggest everyone do the same.”

Main logo.

AATEO designed and exectued a Facebook ad-campaign looking for people interested in working as a doorman and to spread brand awarness.

Main color scheme of the brand.

AATEO productized PrivateSec's services in to three categories.

Business card design.

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